Disrupting the software industry.

Brand Portfolio Work

Clear Dynamics

The Clear Dynamics solutions bring together disparate information and systems into a coherent, relevant business experience, leveraging existing systems data and capability to provide a seamless experience for staff, partners and customers.

As disruptors in the software industry, Clear Dynamics approached Brand Agency Blunt Agency to build a clear, marketable position and visual language for their brand. In a highly competitive category dominated by large, global enterprise providers, the challenge was to level the playing field at a brand level.

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From the beginning, Blunt Agency dove deep into understanding the Clear Dynamics’ business and competitive landscape and what made them unique. We crafted a brand position that would speak to the company’s strengths, communicating their value proposition in a clear and concise way.

Blunt Agency implemented a new brand design, website, corporate identity, suite of marketing collateral and trade show displays for Clear Dynamics. The outcome is a clarified message and position that achieved alignment to their target audience.

If you are looking for an agency that can help you build a clear and concise brand position for your technology business, Blunt Agency have decades of experience positioning category-leading brands and creating compelling brand design that connects with target audience. Contact us today to learn more about how we can help you achieve success.

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