A brand worth smiling about.

Brand Portfolio Work

Edge Orthodontics

Edge Orthodontics believe a healthy, beautiful smile inspires confidence. It's not just straighten teeth, they are Empowering Smiles and the confidence of their customers.

Inspired by the simplicity and beauty of a smile, we helped transform Edge Orthodontics identity into a modern, clean, fun orthodontics brand. Taking the “G” and creating a stylised character as a playful representation. We also adapted the logo as a monogram to be used as a minimal design device.

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Blunt Agency recently rebranded Edge Orthodontics, creating brand design, stationery and marketing collateral for the orthodontics consultancy. The brand design is playful yet professional, clean but expressive. The result is a brand positioning that will enable Edge Orthodontics clearly stand out in the local market from its competition and act and a platform for the practice to grow.

About Edge Orthodontics

Edge Orthodontics are a leading orthodontic and dental consultancy with a team of highly trained and experienced individuals who offer professional orthodontic services including braces, clear aligners, appliances, prevention and early treatments, braces for teens and adults.

Most of their bespoke treatments take between 12 and 24 months to give clients the desired results. Edge Orthodontics is a family-owned practice committed to treating each patient who comes through our doors with the utmost care and attention.

They are also a Platinum Elite Invisalign® Provider. The Invisalign® brand aligners are custom-made to help clients straighten their teeth in a more comfortable and efficient way. Invisalign® is the most popular choice for individuals seeking long-term, invisible results. Edge Orthodontics provide treatment options that can provide visible outcomes within six months!

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