A Brand Map is an easy way to organise all of your brand's inner workings. From where it came, what makes up its purpose and how you work with customers are just some things that can be found within this top-level view. The map also helps guide new employee onboarding as well as various organisational initiatives such mergers or acquisitions by providing essential context for their decisions on which direction they should go next in terms of strategy implementation
The complete Marketers checklist to planning your next brand strategy, designed to guide marketing teams through all steps required for a complete brand.
As a marketers, we are always expanding our knowledge and understanding of how branding and marketing can assist businesses to achieve growth. Sometimes this starts with knowing the basics of marketing terminology, such as answering the question What is a Brand Map?
At Brand Agency Blunt Agency, we took the liberty of doing this legwork for you. We have compiled a comprehensive overview of marketing terms and words like Brand Map. We also added links to further reading for those of you who would like to study branding and marketing Insights in more depth.
We hope you find this information useful on your own marketing journey. Let us know also if you have brand and marketing terms that should be included.
A brand is a combination of tangible and intangible qualities and the expression of how a company...
The organisational structure that governs how a company's distinct brands relate to and interact ...
Recommended before commencing a rebrand, campaign ideation or marketing activity.